Your question comes first
Bring a real business question and a few examples you can discuss.
Practical AI advice
Understand the tools.Choose a useful role.
Advice for business owners and professionals exploring where AI could help. Start with a real task, the information involved and the decisions that still need a person.
What goes into the work
Understand the choices
Explore the reasons behind an approach, then apply the thinking to your work.
Agree the arrangement
Enquiries open a draft in your email app. Confirm price, availability and format before booking.
Our clients
A word from our customers.
FDS Cards Ltd on Trustpilot“Customer service is amazing, web page is very clear and understandable and the product is great!”
“Superfast response and delivery, excellent quality. Highly recommended.”
“FDS cards were very helpful and on point with all the requests.”
“Excellent product range & quality & very proffesional & quick service. I strongly reccomend them.”
“Responsive and forthcoming staff, great communication”
“Fast service and good quality.”
“It was better than advertised :)”
The enquiry opens a draft in your email app. Confirm price and availability before booking.
Who it is for
People who want to understand possible uses, compare approaches or gain confidence before commissioning implementation.
The format
A focused advisory conversation around your questions and working context. Confirm whether in-person or remote delivery fits your needs.
Time and arrangement
A focused 60-minute session. Choose one conversation or a series around your project; confirm the scope, follow-up and current quote when enquiring.
Hexa Academy / The current programme
Understand.
Build. Improve.
Three 60-minute lectures. One question from your own business, role or next idea. Start with the foundation, choose a focused session or shape a longer programme.
One-to-one · Small groups up to five
Canary Wharf · Online · Your company office
- 01 / 60 minutes
Strategy & the AI Landscape
Connect the tools to your goal. Work out where AI can help, what information it needs and which decisions stay with you.
A written plan for your business, role or next project.
- 02 / 60 minutes
Build & Automate
Work through a real task together. Start a workflow, a landing page or the first part of an app, using a brief you understand.
A first working piece to test and develop.
- 03 / 60 minutes
Ship & Grow
Review what you have made, prepare the next release and decide how to measure it. Turn the exercise into a method you can repeat.
A clear route to launch, review and improvement.
Choose your direction.
Keep the foundation broad or go deeper on the topic that matters to you.
Business growth & automation
Map repeated enquiries, follow-ups, scheduling and administration. Decide where an assistant or workflow would be useful.
Marketing & analytics
Connect campaigns, content, search and advertising to your audience. Read analytics, CRM and loyalty data with a clear question.
Websites & conversion
Plan the structure, message and enquiry journey. Build a page, then consider forms, measurement and follow-up.
Apps, software & CRM
Use AI coding tools to explore an app, dashboard or customer system. Learn how to describe, test and improve a first version.
Graphic design & creative
Work on identity, marketing materials and AI-assisted imagery, grounded in typography, colour, composition and consistency.
Tools & connected workflows
Compare tools, write useful instructions and combine steps into a repeatable process that a team can understand and review.
Something to keep working on.
Keep the project you develop together, alongside guides, templates and checklists. The scope and launch arrangements follow the work you choose; a full production website or system is agreed separately.
Recognition & a next step.
On completing your programme, a Hexa Academy certificate records the learning and hours completed. This is professional learning, not an accredited academic qualification. Suitable students can discuss internship opportunities with the academy or a partner; places are arranged individually.
A useful conversation
Bring the learning
back to your work.
These focus topics carry the practical detail of our established marketing, website and AI teaching into the current programme. Choose the exercises that fit your business.
Find the useful question
Describe a task before choosing a tool. Separate drafting, information retrieval and decisions that require judgement.
What do you do repeatedly, and where does the effort really sit?
Compare practical approaches
Consider ordinary process changes alongside possible AI assistance. Identify the information and access each option would require.
Would a clearer template or rule solve the same problem more simply?
Set the review boundary
Decide how output will be checked, which material can be used and when a person needs to take over.
What would make the output unacceptable, and who would catch it?
Business. Design. Technology.Your lecturer & author
Vitalij
Kolotikov.
20+years in business
9+years teaching
02books authored
Entrepreneur, marketing and AI lecturer, and founder of HexaTech Technology Group. Vitalij is CEO of FDS Cards and co-founder of First Design Studio and Malta Houses. His work connects building businesses with the design and technology that support them.
Teaching draws on that working experience: understanding an audience, shaping a useful offer, designing the customer journey and choosing tools with a purpose. Sessions follow your questions and your pace, with practical exercises and time to review the result.
Watch the original profile clip
The working library / 06 recordings
See the thinking.
Then try the tools.
Original demonstrations from our learning programme. Follow a brief, inspect the result and bring your own question to a session. Tool interfaces change; the habit of reviewing the output stays useful.
01Content / ChatGPTFrom a brief to a LinkedIn post1:00
What to look for
- The recording opens ChatGPT and sets up a content request.
- The example develops a LinkedIn post and an image from the brief.
- Review the message, factual claims and visual before publishing anything from your own exercise.
02Websites / AI-assisted developmentBuild the first version of a page1:13
What to look for
- The screen recording begins with a website brief in ChatGPT.
- Generated page code is used to explore a first website design.
- A first preview is a starting point: check the content, mobile layout, links and form behaviour before launch.
03Business tools / BoltTurn a CRM idea into a prototype1:36
What to look for
- The brief asks Bolt for lead storage, status tracking and a dashboard with business statistics.
- The recording follows the generation and preview of the interface.
- Treat the result as a prototype. Real customer data needs appropriate access controls, testing and a separate production setup.
04Research / ChatGPTResearch a service provider2:17
What to look for
- A supplier-search example is entered into ChatGPT.
- The response develops options around the stated service and requirements.
- Use the answer to guide research, then check the suppliers and claims directly. A generated recommendation is not independent verification.
05Campaign ideas / ChatGPTFind an angle for a short video0:41
What to look for
- The prompt supplies a brand and asks for short-form video ideas.
- ChatGPT returns concepts that can be reviewed against the audience and message.
- Choose an idea, write a short shot list and decide what should be filmed or designed. This clip generates ideas, not a finished campaign.
06Image-making / LeonardoExplore a visual direction0:49
What to look for
- The recording uses Leonardo to explore a lion image concept.
- A text prompt and image-generation controls shape the resulting options.
- Compare the composition and details, refine the brief and check suitability for the intended use.
Learning in practice
From understanding
to a working business.
Explore how training and implementation came together in two business projects. Then look inside a separate AI-assisted CRM example.
Hospitality / Learning into practice
ForRest Glamp
An eight-month collaboration connecting practical learning, a hospitality website and international marketing. The work involved the owners, board and team in the decisions behind the guest journey.
Read the learning story
Food & hospitality / Owner-led learning
Klapkalnciema Zivis
Practical marketing, website and AI learning for a fish café with catering and packaged products. Work with the owner connected a traditional business to a clearer digital presentation and a more confident way of managing it.
Read the learning storyFrom the original course feedback
Room to ask.
Time to understand.
“I liked that the lessons were held individually, so I could dictate my own pace, and I had undivided attention.”
“Thanks to the individual approach, the answers to all the questions I am interested in and the extensive homework, I have mastered and understood everything I need without any difficulties.”
More about
the programme.
Who can benefit from your AI Consulting services?
My AI Marketing consultations and training are good for beginners, startups, or established enterprises. If you want to harness marketing and AI technology to scale your business or refine existing campaigns, this service is for you.
What sets your approach apart from traditional marketing consultations?
I combine practical education with hands-on consultancy . You’ll learn not just the “what” but also the “why” behind each strategy, ensuring you can confidently manage, refine, and continuously improve your own campaigns in-house.
Do you offer in-person or remote consultations?
I’m flexible. We can schedule online video calls or on-site visits —whichever format suits your team’s needs and availability.
Will I have to purchase expensive AI tools?
Not necessarily. We start by assessing your existing resources, budget, and objectives. I recommend only the most relevant, cost-effective tools tailored to your specific goals—no unnecessary extras.
Are group sessions or team trainings available?
Yes. Choose a small group of up to five or discuss a programme for your company team, at The Cabot, your office or online.
How do I get started?
Use the enquiry link to open an email draft with your question, experience and preferred format. Review it and send it from your email app. We can then discuss the scope, price and availability; the website does not make a booking.
Come with a question.
A finished brief is not required. A few examples help make the conversation specific.
- A specific question or task, rather than a list of tools.
- Examples with personal, customer and confidential information removed.
- Any rules your organisation has about information and external tools.
Work through
your own project.
The established advisory programme covers the choices behind a practical business project. Agree the focus for your session.
- AI and marketing: audiences, tools, campaign planning and how to evaluate a useful application.
- Brand and design: identity, messages and visual decisions for a website, advert or social channel.
- Website development: structure, editing, search visibility and a maintainable customer journey.
- Campaign execution: preparing activity, reviewing the response and refining an approach.
- App ideas and AI: planning a tool, considering the user experience and understanding the implementation choices.
The practical details.
Who leads the sessions?
The learning and advisory offer is led by Vitalij Kolotikov. Education is delivered through Hexa Academy. Confirm the tutor and delivery arrangements for your session when enquiring.
How long is a session, and can I learn online?
The current programme uses 60-minute sessions. Choose a focused session, the three-session foundation or an agreed custom programme. London, live online and company sessions are arranged around the topics and participants.
How much does it cost?
Request a current quote for the topics, format and participants you need. Confirm the price, dates and cancellation arrangements before making a booking. This website takes no payment or reservation.
Will a website or system be built for us?
Learning and advisory sessions help you understand and work through a task. Production, access to business systems and ongoing implementation are separate scopes. Explore the related studio service if you need the work built.
What should I avoid sending?
Do not include passwords, customer records or confidential documents in an initial email. A short description and non-sensitive examples are enough to begin.
Keep exploring
Read it.
Question it. Apply it.
Go deeper with the original article library and two books by your lecturer. Chapter previews are open to read without registration.
Start with what you want to understand.
Tell us the topic, your experience and the format you have in mind. We can then clarify the right session and its arrangements.